Here’s the most common reasons we’ve found:

1. Too busy working ‘in’ their business to have time to work ‘on’ it
2. They’re not sure how to write a great business plan
3. They’re expecting it to cost at least £5,000 to get a great plan written
4. Worried about weeks of business disruption while the plan’s created

Well all of these are understandable reasons, but the good news is ActionCOACH has addressed them.